Startup Journey Map

A curation of learning pathways, events, programmes and services to get the most of your entrepreneurship journey.

Early Stage
1

Discovery

SPARK

A movement to create citizens of the future, by inspiring Malaysians to alter attitudes, shift mindsets, and be better equipped with necessary skillsets for the Fourth Industrial Revolution, as we grow closer to becoming a developed nation.
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Coffee Chats

Coffee Chat is a time for us to come together to share stories and find some common conversation with other people and learn from those who are working to make positive things happen.
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Idea Lab

It is a three-day lab to help ideate solutions that solve industry-specific challenges.Through exposure to design thinking concepts, business model canvas and lean startup methodologies, entrepreneurs can prepare their solution for the next step of their startup journey.
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University Startup Challenge

MaGIC University Startup Challenge is a startup experience and pitching competition for University students across Malaysia. It is a 4-days programme to equip students with entrepreneurial skills and mindset. There will be fundamental workshops, mentoring sessions, sharing sessions and networking opportunities.
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2

Validation

Startup Essentials

Design Thinking Workshop

Design Thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success. Fortune 500 companies and tech leaders use Design Thinking to learn from customers, evaluate and pursue high-impact ideas, develop new products, speed up time to market, build digital solutions that solve real-world issues and more.

Business Modal Canvas Workshop

A course designed to help you map your business model using a proven methodology introduced in a book entitled Business Model Generation. Learn how to visualize, prototype, scan the environment, test and pitch your idea in a clear, simple and compelling way.

Pitching Workshop

It is important to understand what investors are looking for in a pitch, how to ensure all key elements are presented, the flow of a good pitch presentation and basic presentation skills that allow presenters to be confident, clear and concise. Good ideas are only as good as its creator’s ability to communicate them.

A startup founder has the crucial responsibility of not only kickstarting their enterprise but delivering strong, persuasive and visionary communication. This is especially important when looking to fundraise, as part of a persuasive pitch is compelling visuals that deliver clear messaging. Hence, the proposal of the program of ‘The Art of Pitching’.

Come and join this 2 days Pitching workshop and able to pitch in real experience pitching stage!

Grill Or Chill

A platform for startups to pitch ideas and showcase solutions to receive invaluable advice and critical feedback from ecosystem experts. Open to public, GoC allows for aspiring entrepreneurs to validate their business ideas and network with like minded individuals.

Idea Lab

It is a three-day lab to help ideate solutions that solve industry-specific challenges.Through exposure to design thinking concepts, business model canvas and lean startup methodologies, entrepreneurs can prepare their solution for the next step of their startup journey.
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University Startup Challenge

MaGIC University Startup Challenge is a startup experience and pitching competition for University students across Malaysia. It is a 4-days programme to equip students with entrepreneurial skills and mindset. There will be fundamental workshops, mentoring sessions, sharing sessions and networking opportunities.
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Middle Stage
3

Product Development

Bootcamps

MaGIC  Bootcamp is a 2-week programme providing immersive experience for early-stage startups, and those with an innovation idea, with an opportunity to pilot their idea, test business plans, solidify impact delivery models and secure investment using innovative entrepreneurship strategies.
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Co-Working Space

MaGIC Cyberjaya Campus Co-Working Space is designed to be a collaborative workspace for the startup community. It’s more than just a shared office — it’s a community-driven hangout where entrepreneurs could gather to create, share, and discuss ideas with peers, mentors, partners, and allies.Focus on running your businesses smoothly while MaGIC takes care of the rest.
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Grill Or Chill

A platform for startups to pitch ideas and showcase solutions to receive invaluable advice and critical feedback from ecosystem experts. Open to public, GoC allows for aspiring entrepreneurs to validate their business ideas and network with like minded individuals.
4

Efficiency

Bootcamps

MaGIC  Bootcamp is a 2-week programme providing immersive experience for early-stage startups, and those with an innovation idea, with an opportunity to pilot their idea, test business plans, solidify impact delivery models and secure investment using innovative entrepreneurship strategies.
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Global Accelerator Programme

GAP equips local and global startups, keen on expanding regionally, with the necessary skills, tools and network to be invest-ready in 4 months. GAP also aims to build a strong startup community in ASEAN.
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Late Stage
5

Growth

Startup Exchange Programme (SEP)

MaGIC’s Startup Exchange Program (SEP) provides a platform for Malaysia innovative startups and social-driven startups to explore and gain international market access and network in countries beyond Asia. This program aims to assist Malaysian startups in navigating the common obstacles when expanding to other countries. MaGIC’s SEP program is constantly looking for collaborative opportunities with potential partners to establish bilateral launch pads to expedite Malaysian and foreign startups beyond the program.
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National Open Innovation Platform (NOIP)

MaGIC NOIP is an open innovation challenge platform that supports the innovation of corporates and private sector players by connecting them with a global community of entrepreneurs. The platform is an initiative by MaGIC in partnership with Techstars Startup Program to foster collaboration between corporate innovators and startups/entrepreneurs in line with the promotion of Corporate Entrepreneurship Responsibility (CER) - a national initiative to encourage more private sector involvement in Entrepreneurship Development.
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MY Startup Home

targets foreign startups to setup local operation offices based in Malaysia as a landing spot for market access into ASEAN market, bringing in advance services and technologies that will directly or indirectly enable job creations and knowledge transfer that impact the livelihood of Malaysians.
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6

Mature

Cradle: Coach & Grow Programme

The Coach & Grow Programme (CGP) is a public-private partnership between Cradle Fund Sdn Bhd (Cradle) and Proficeo where Cradle are the Programme Owners and administrators and Proficeo are the architects and designers who conduct programme implementation.

It is a market driven programme intended to bring together key players in the entrepreneurial ecosystem to nurture existing entrepreneurs to grow their businesses to greater heights via coaching. It is designed to provide entrepreneurs with the tools and ‘show-how’ to implement strategies and plans during commercialisation and growth stages.
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MDEC: Global Acceleration & Innovation Network (GAIN)

The Global Acceleration & Innovation Network (GAIN) program is designed to catalyse the expansion of Malaysian and Malaysia-based technology companies that have the potential to become global players, ultimately building more Malaysian global tech icons. It is a program under Malaysia Digital Economy Corporation (MDEC), a government-owned agency launched in 1996 to pioneer the transformation of Malaysia’s digital economy
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