June 29, 2019

400 creative enthusiasts throng Borneo 744 in the name of arts and culture

Kuching, Sarawak, 29 June 2019 – More than 400 creative fans convened at Borneo 744 in Bintawa for the Busker Raya Borneo 744 festival, an event to nurture and connect local talents aside from providing the Sarawakian youth and emerging artists with a platform to promote their creativity to other art enthusiasts and the general public.

Organised by Malaysian Global Innovation & Creativity Centre (MaGIC), Busker Raya Borneo 744 was held with a three-pronged aim to further reinforce the commitments of MaGIC Sarawak: 1) in evenly spreading the growth of entrepreneurship across the nation, 2) to aid in building a vibrant and sustainable arts and culture scene in Sarawak driven by entrepreneurship, and 3) a creativity and innovation centre for local entrepreneurs that are from six (6) key sectors; arts and crafts, music and radio, film and drama, fashion and design, tourism and hospitality, and animation and media. 

Busker Raya 744 kicked-off with an opening act by locally renowned Pinanak Sentah, a family band, to educate the younger generation on traditional music through contemporary modern fusion, while ensuring the older generation that their traditions are being carried on. The main feature of the event, the  Busker Raya Borneo 744 competition drew over 8 emerging local buskers who competed for prizes worth up to RM 1,000.00 and a spot for them to participate in programmes by MaGIC. Judges for the competition included Red Kadri from Majlis Seni Sarawak, Producer and artist Zah Amirul and Instagram influencer Iqbal Harun.

Khairul Mazwan Ibrahim Pati, Marketing and Community Manager at MaGIC shared: ”We want to see more of the Sarawakian arts and trades being innovated and marketed as products and solutions that are known and sold not just in Malaysia but in the global markets too. To do this, we need to first provide our up-and-coming creative youths with a platform where their talents take centre stage. It gives them the visibility, exposure and recognition they deserve while connecting them with new opportunities and collaborations.”

YB Fazzrudin Abdul Rahman, Sarawak State Legislative Assembly member graced the event and addressed the attendees as he visited the booth exhibition at the Borneo 744 Marketplace where local entrepreneurs showcased and sold their artistic forms, products and services to the attendees. The event also included a custom bike and car showcase for the automotive fans which saw various kinds of spruced up vehicles.

“We hope through programmes and initiatives like Busker Raya Borneo 744, we can work together with the Sarawak state government and ecosystem players in ensuring that the local aspiring entrepreneurs are well-equipped with the right creative skills, innovative capabilities and a strong network of mentors and partners. We not only want to increase the number of entrepreneurs in Sarawak but to also ensure that the quality of these entrepreneurs are up to par. We want to mould aspiring entrepreneurs to drive the state’s path towards economic growth as well as contribute to the nation’s economic well being,” added Khairul Mazwan.

MaGIC Sarawak @ Borneo 744 equips aspiring and existing entrepreneurs with the relevant skills and capabilities needed for them to build and harness their talents and businesses, as well as promote a new way of creative and innovative thinking that is more focused on identifying opportunities and solving real problems. Through MaGIC’s established network, entrepreneurs will also be able to connect with their peers from around the country as well as MaGIC’s local and regional partners through programmes, workshops and knowledge sharing sessions.


MaGIC is an agency under the Ministry of Entrepreneur Development (MED) bridges together startups, corporates, investors, academics, and the government to create a vibrant and collaborative entrepreneurship ecosystem that will build sustainable industries, able to navigate challenges of tomorrow and stay competitive in economies of the future. MaGIC propels the nation’s economic transformation by moulding Malaysia’s next generation of entrepreneurs to generate future-ready solutions. As one of the building blocks, MaGIC works to create and equip these exponential entrepreneurs with the necessary tools, skills and capabilities to succeed; creating an open and collaborative environment with key ecosystem players to build sustainable future industries; and connecting new ideas to capital and markets more effectively. MaGIC is also committed to propel the aspiration of Malaysia's Social Enterprise Blueprint, drive the need for systemic change, create an enabling ecosystem as well as cultivate and champion impact driven entrepreneurship regionally. For more information on MaGIC, visit: http://mymagic.my

ABOUT Borneo744

Dubbed as the ‘Entrepreneurs and Arts District of Sarawak’, Borneo 744 aims to be a hub for creative enthusiasts and entrepreneurs to learn, work and play. Situated in Bintawa, Kuching, Borneo744 covers an area of 10 acres with five buildings each earmarked for specific activities such as events, festivals, trainings, exhibitions, sports and co-working to foster a vibrant entrepreneurship ecosystem by promoting creativity and innovation in Kuching. For more information on Borneo 744, visit: http://borneo744.com/

For more information, please contact: 

Reshmi Haran, reshmi@mymagic.my (+6011-3693 2973) 

Hazel Hassan, hazel@mymagic.my (+6019-217 8191)