Workshop is postponed

Due to the COVID-19 outbreak, session for Design Thinking Fundamentals is postponed. Stay tune as we announce when MaGIC Academy workshops will resume. Thank you.

Home / EVENTS

Startup Essentials

Home / EVENTS

Startup Essentials

An introductory session for aspiring entrepreneurs to understand and apply innovative tools to ideate and refine into business models before moving into the next stage.

This workshop equips participants to kick start or revamp their startup ideas that enable the creation of values to serve the market and their customer base more effectively and efficiently. Startup Essentials covers the know-how of starting a startup and running a business with a supportive environment for the participants to grow and progress.

Solution Seeker

Agenda

Day 1

  • Rapport and engagement building
  • Introduction to the Startup Essential Programme
  • Overall Picture of Design Thinking and Business Model Canvas (BMC)
  • Design Thinking: Empathise
  • Introduction to Sustainability and Sustainability Development Development Goals (SDG)
  • Design Thinking – Define
  • Design Thinking: Ideate
  • Debrief of the day

Day 2

  • Design Thinking: Prototype and Testing
  • Design Thinking in Big Picture
  • Introduction to BMC
  • BMC Building Blocks: Customer Segments & Value Propositions (Training and Activities)

Day 3

  • BMC Building Blocks: Key Activities, Key Resources & Key Partnership
  • BMC Building Blocks: Channels, Customer Relationships, Revenue Stream,  Cost Structure
  • Connect Design Thinking and Business Model Canvas
  • Blue Ocean Strategy Overview
  • Presentation
  • Overall debrief

This workshop includes a post-programme initiative of 1 month of coaching which includes topics such as What Next for Your Startup, Marketing for Startup, Financial Management for Startup, Resources, Operation and Talent Management in Startup

*Subjected to changes by the organiser

Solution Seeker

Speakers

Solution Seeker

Dr. Choong Jian Ming

Being an ardent believer of sustainability, Dr. Ming is a passionate traveller, vegan and impact-driven change maker. He is the founder of Aimpactz, a social enterprise focuses on sustainability education and waste as a resource. He managed to solo backpack for 200 days mostly by land to Europe and the project manager for the Malaysia Book of Records “The Biggest Collage Made by Recyclable Items”. Qualification: • Certified HRDF Trainer, 2017 • Certified SAPAssociates, 2013 • Certified Success Business Coach, 2013 • Certified NLP practitioner, 2013 • Project Management Professional (PMP ®), 2015 • Certified LaughterYoga Teacher, 2018 • Certified Virtual LearnCaster Facilitator, 2020 • Master of Business Administration (MBA), 2012 • Doctorate of Business Administration (DBA), 2018 • Stanford Go2Market by MaGIC, 2016

Solution Seeker

More important information

Solution Seeker
Home / EVENTS

Startup Essentials

Mar 3, 2021 9:00 AM

-

Mar 5, 2021 5:00 PM

Online

RM 80

Register Now

An introductory session for aspiring entrepreneurs to understand and apply innovative tools to ideate and refine into business models before moving into the next stage.

This workshop equips participants to kick start or revamp their startup ideas that enable the creation of values to serve the market and their customer base more effectively and efficiently. Startup Essentials covers the know-how of starting a startup and running a business with a supportive environment for the participants to grow and progress.

How does it work?

Key takeaways

Participants are able to understand and apply Design Thinking during their startup process

Participants are able to leverage on Business Model Canvas to build a sustainable startup

Participants are able to revamp their existing business model or initiate building on their startup

Participants are able to grow and progress with a support group and accountability partner.

Agenda

Day 1

  • Rapport and engagement building
  • Introduction to the Startup Essential Programme
  • Overall Picture of Design Thinking and Business Model Canvas (BMC)
  • Design Thinking: Empathise
  • Introduction to Sustainability and Sustainability Development Development Goals (SDG)
  • Design Thinking – Define
  • Design Thinking: Ideate
  • Debrief of the day

Day 2

  • Design Thinking: Prototype and Testing
  • Design Thinking in Big Picture
  • Introduction to BMC
  • BMC Building Blocks: Customer Segments & Value Propositions (Training and Activities)

Day 3

  • BMC Building Blocks: Key Activities, Key Resources & Key Partnership
  • BMC Building Blocks: Channels, Customer Relationships, Revenue Stream,  Cost Structure
  • Connect Design Thinking and Business Model Canvas
  • Blue Ocean Strategy Overview
  • Presentation
  • Overall debrief

This workshop includes a post-programme initiative of 1 month of coaching which includes topics such as What Next for Your Startup, Marketing for Startup, Financial Management for Startup, Resources, Operation and Talent Management in Startup

*Subjected to changes by the organiser

Speaker Profile

Dr. Choong Jian Ming

Being an ardent believer of sustainability, Dr. Ming is a passionate traveller, vegan and impact-driven change maker. He is the founder of Aimpactz, a social enterprise focuses on sustainability education and waste as a resource. He managed to solo backpack for 200 days mostly by land to Europe and the project manager for the Malaysia Book of Records “The Biggest Collage Made by Recyclable Items”. Qualification: • Certified HRDF Trainer, 2017 • Certified SAPAssociates, 2013 • Certified Success Business Coach, 2013 • Certified NLP practitioner, 2013 • Project Management Professional (PMP ®), 2015 • Certified LaughterYoga Teacher, 2018 • Certified Virtual LearnCaster Facilitator, 2020 • Master of Business Administration (MBA), 2012 • Doctorate of Business Administration (DBA), 2018 • Stanford Go2Market by MaGIC, 2016

Solution Seeker