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Home / EVENTS

[MaGIC Webinar] Digital Value Proposition

Home / EVENTS

[MaGIC Webinar] Digital Value Proposition

Get a basic understanding of Jobs to be Done (JTBD) of a digital product of a digital product and the must-knows when proposing a value of a digital product. In this session, learn how to define what a product does with the JTBD framework , the implications of a digital transformation on value proposition and what needs to be done for a digital value proposition.

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Benefits

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Speakers

Solution Seeker

Logarajah Thambyrajah

Logarajah is a marketing professional with skill sets in project management, digitalisation, digital marketing and decision science. With over 30 years of experience in Sales, Marketing and Project Management, Logga is currently with Kognifi, a digital marketing agency that offers SEO Services and Training for digitalised sale funnel prospecting. At Kognifi, he is responsible for ensuring direction, execution and business goals are being met

Solution Seeker

More important information

  • Zoom Account
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Home / EVENTS

[MaGIC Webinar] Digital Value Proposition

Jun 15, 2021 3:00 PM

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Jun 15, 2021 4:00 PM

MaGIC Zoom/FB Live

Register Now

Get a basic understanding of Jobs to be Done (JTBD) of a digital product of a digital product and the must-knows when proposing a value of a digital product. In this session, learn how to define what a product does with the JTBD framework , the implications of a digital transformation on value proposition and what needs to be done for a digital value proposition.

How does it work?

45 minutes presentation

15 minutes Q&A

Key takeaways

How to define a product using the JTBD framework

What are the implications of digital transformation on value propositions

What needs to be done for a digital value proposition

Agenda

Speaker Profile

Logarajah Thambyrajah

Logarajah is a marketing professional with skill sets in project management, digitalisation, digital marketing and decision science. With over 30 years of experience in Sales, Marketing and Project Management, Logga is currently with Kognifi, a digital marketing agency that offers SEO Services and Training for digitalised sale funnel prospecting. At Kognifi, he is responsible for ensuring direction, execution and business goals are being met

Solution Seeker