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Influence of Neuroscience in Mobility Choices

Home / EVENTS

Influence of Neuroscience in Mobility Choices

Calling all Mobility Players!The digitisation of vehicles has greatly impacted the future of mobility in vital areas that mould the mobility ecosystem. Wall Street Journal (WSJ) reported that growing trends of shared vehicle services in terms of ride-sharing and car-sharing rely heavily on customer connectivity. Similarly with the increased adoption of autonomous vehicles.Although it is arguable as to how soon technological solutions can substitute traditional transportation modes, some may have overlooked how neurones in our brains influence our behaviour as users that impact the mobility ecosystem through human connection.Garry is a practitioner of neuroscience brain-mapping, who pioneered the mobility scene as a motoring journalist. Garry will be sharing with the crowd some of his expertise on neuroscience brain-mapping as well as the mobility ecosystem.Key takeaways: Understand how the brain influences choices. Identify behavioural traits from the Neuroscience brain-mapping perspective. Recognise the role of conscious and subconscious thinking in decision making. Have clearer understanding of the development of the mobility ecosystem. Who should attend? Mobility Enthusiasts Neuroscientists Aspiring and Existing Entrepreneurs Innovators Startups Educators CorporatesSee you there!

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Home / EVENTS

Influence of Neuroscience in Mobility Choices

Apr 4, 2018 12:00 AM

-

12:00 am

MaGIC (Malaysian Global Innovation & Creativity Centre)

is FREE

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Calling all Mobility Players!The digitisation of vehicles has greatly impacted the future of mobility in vital areas that mould the mobility ecosystem. Wall Street Journal (WSJ) reported that growing trends of shared vehicle services in terms of ride-sharing and car-sharing rely heavily on customer connectivity. Similarly with the increased adoption of autonomous vehicles.Although it is arguable as to how soon technological solutions can substitute traditional transportation modes, some may have overlooked how neurones in our brains influence our behaviour as users that impact the mobility ecosystem through human connection.Garry is a practitioner of neuroscience brain-mapping, who pioneered the mobility scene as a motoring journalist. Garry will be sharing with the crowd some of his expertise on neuroscience brain-mapping as well as the mobility ecosystem.Key takeaways: Understand how the brain influences choices. Identify behavioural traits from the Neuroscience brain-mapping perspective. Recognise the role of conscious and subconscious thinking in decision making. Have clearer understanding of the development of the mobility ecosystem. Who should attend? Mobility Enthusiasts Neuroscientists Aspiring and Existing Entrepreneurs Innovators Startups Educators CorporatesSee you there!

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