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Design Thinking Application - Intermediate Level (September)

Home / EVENTS

Design Thinking Application - Intermediate Level (September)

Session Summary Design Thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success. Learn how to achieve desirability, viability and feasibility to innovate.Design Thinking 201 is a 2-day experiential course that takes you through the journey of Design Thinking, deep diving into the customer/user experience, ideating quickly and building zero-cost solution prototypes .This course is suitable for students, startups, C-Suite professionals, employees in GLCs, MNCs and SMEs, as well as anyone who is interested in Design Thinking and looking to be more innovative.The program shall consist of the following elements: 101 Training Experiential Checkpoints (Gamified activities) Scored Quizzes / Checklists Presentations Role-Plays Case-studiesWhat Will You Learn?By the end of this programme, participants will be able to: Understand the need for Design Thinking & be able to articulate it Utilise empathy to understand customers better Use customer data to uncover pain points and underlying needs Rethink the way challenges are perceived and turn them into opportunities for innovation Develop tangible solutions, using minimal resources to test and gather feedback quicklyCourse Breakdown Introduction to innovation and digital businesses Introduction to Design Thinking Understanding the customer profile and journey Defining the customer needs Identifying opportunities for innovation Rapid idea generation Building digital / low cost prototypesPre-Requisites No pre-requisite required Participants are required to bring their own smartphones, and notebook/stationeryRegister today to secure your seats!If you have any enquiry about the course, please email us at justask@mymagic.myPlease be informed that we will get back to you within 3 working days.***PLEASE BE INFORMED THAT F&B IS NOT PROVIDED DURING THIS TRAINING

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Home / EVENTS

Design Thinking Application - Intermediate Level (September)

Sep 22, 2018 12:00 AM

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12:00 am

Malaysia Room (2nd Floor, MaGIC)

RM 424 (Early bird price)

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Session Summary Design Thinking is a human-centered approach to innovation that draws from the designer’s toolkit to integrate the needs of people, the possibilities of technology, and the requirements for business success. Learn how to achieve desirability, viability and feasibility to innovate.Design Thinking 201 is a 2-day experiential course that takes you through the journey of Design Thinking, deep diving into the customer/user experience, ideating quickly and building zero-cost solution prototypes .This course is suitable for students, startups, C-Suite professionals, employees in GLCs, MNCs and SMEs, as well as anyone who is interested in Design Thinking and looking to be more innovative.The program shall consist of the following elements: 101 Training Experiential Checkpoints (Gamified activities) Scored Quizzes / Checklists Presentations Role-Plays Case-studiesWhat Will You Learn?By the end of this programme, participants will be able to: Understand the need for Design Thinking & be able to articulate it Utilise empathy to understand customers better Use customer data to uncover pain points and underlying needs Rethink the way challenges are perceived and turn them into opportunities for innovation Develop tangible solutions, using minimal resources to test and gather feedback quicklyCourse Breakdown Introduction to innovation and digital businesses Introduction to Design Thinking Understanding the customer profile and journey Defining the customer needs Identifying opportunities for innovation Rapid idea generation Building digital / low cost prototypesPre-Requisites No pre-requisite required Participants are required to bring their own smartphones, and notebook/stationeryRegister today to secure your seats!If you have any enquiry about the course, please email us at justask@mymagic.myPlease be informed that we will get back to you within 3 working days.***PLEASE BE INFORMED THAT F&B IS NOT PROVIDED DURING THIS TRAINING

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